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Serums

Daily, AM, PM, or both: based on formula

What They Are
Concentrated formulas made to deliver targeted ingredients deeper into the skin. They’re typically lightweight in texture and designed to absorb quickly without sitting on the surface.
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Why It Matters
Serums are where change happens. They’re built to deliver results whether that’s calming irritation, fading dark spots, or strengthening the skin barrier and are used across the entire face. Treatments, by contrast, are reserved for more specific areas or conditions.

Skin Approved Picks

Active Serums

Contain ingredients like vitamin C, niacinamide, AHAs, or retinoids to target dullness, breakouts, pigmentation, or aging.

Naturium Alpha Arbutin 2% + Niacinamide Serum
Why I like it: A gentle yet effective blend for tone correction and active brightening. Targets PIH without irritation.
🔗 Where to Buy

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